Money is something that affects our psychological life greatly, and you need to make sure you are looking after one if you want the other one to be looked after too. If you are starting to feel that your money situation is just worsening without end, you might want to look at what you can do to feel more secure in yourself when it comes to money. Ultimately that amounts to making a number of positive practical changes, so those are what we are going to focus on in this article. By making the following changes, you can be sure that you are going to be in a much better position with regards to your money in no time – and that will bode very well for your future as well.
If you have any debts, you will want to do whatever you can to try and pay them off. This is likely to be your priority, especially if you have had those debts for a long time and you are just sort of sitting on them. On the one hand, it can feel as though they are not worsening things terribly. But then on the other, you will from time to time find yourself in a situation where things could be much better if you had more money – and probably you don’t because you’re having to pay your debts. So work on this first, before you do anything else, if you want to feel more financially secure. The feeling you will get from just if you lower credit card debt will be worth it, and if you get rid of it entirely that will be even better, so make sure that you find ways to do that as soon as you can.
A lot of feelings of insecurity around money stem from not knowing what is going to happen in the future. The truth is you never know what’s going to happen – all you can do is plan for the future as best as you can, making sure along the way to remember that it could all go wrong at any moment. By planning it out with this kind of detached viewpoint, you are more likely to find in yourself a personal resolve when things do go wrong, and you will probably make more sensible decisions about your money anyway. Plan it all out in such a way that you are being as sensible as possible, and you will find that you are able to make much more of your finances in no time at all.
But arguably the best way to feel more financially secure is to put some away in savings accounts or even just piggy banks. As long as you know you have something of a safety net, you are much more likely to feel secure in yourself, and that will mean that you are able to look ahead without fear at your future too. Putting money aside is essential for this mindset, so be sure not to overlook it if at all possible.
As a business owner, you probably have a huge list of goals you are looking to achieve. Goals are incredibly important, and most entrepreneurs continually assess their enterprise’s project to see if the goals they have set are on target to be met. This kind of goal-focused approach helps to ensure that a business is always moving forward, rather than floundering through lack of direction.
For the most part, entrepreneurs tend to create goals that are focused on the business itself: for examining, aiming to achieve a certain turnover value or expand into a new area. However, there are other goals – that focus more on business operations rather than results – that are worth considering. One of the most important of these operational goals is to aim to achieve static costs.
Every month, a business will be required to meet its costs. Many of these costs are naturally fixed; the cost of your premises, for example, or your utility bills.
However, some of these regular costs are not fixed; they are variable, depending on what is necessary at any point in time. Wages, for example, can be variable; if you need to hire extra seasonal workers, then your wage bill will vary substantially throughout the year. Variable costs also include provision for reparations to business areas such as IT systems or business premises; if something breaks and is in need of repair, these costs will be higher than they would be in a month where nothing breaks.
If you aim to achieve a high percentage of static costs in your business expenses, then you are essentially aiming to pay the same amount per month for as many services as possible.
If you know exactly what you have to pay for a variety of services every month, then your budgeting and forecasting is all the more likely to be correct.
Let’s say that you imagine your costs for the month will be $10,000. Some months, you will have no variable costs – you don’t need to fix an IT system or hire extra workers. In those months, variable costs seem preferable.
However, the next month, you have your usual costs of $10,000 – but your IT system malfunctions and requires expensive repair work, your office bathroom suffers an electrical fault, and you have to hire more workers unexpectedly. In this kind of month, your costs could easily double, and with relatively little notice. This kind of sudden need can put a real strain on your business’ finances.
Setting a goal to achieve as many static costs as possible helps to prevent the kind of financial shock described above. A surprising number of costs can be fixed; you can opt for a fixed-cost outsourced IT support service, buy a maintenance coverage plan with a trade company, and even hire more workers full time. By fixing these kinds of variable costs, you hugely reduce the possibility of suddenly encountering a month where you have to find the funds to pay for a variety of services on a one-off basis.
Setting a goal to fix the cost of many of your business expenses may sound unusual, but can actually present an excellent method of managing your business finances. As a result, your business will be more secure, and you are all the more likely to hit the rest of your business goals too.
Spending money on your business can go one of two ways. You can either be very savvy with your spend or terrible and make bad decisions. But money and investment are what will help grow your business and take it to the next level. So it’s vital to get up to speed on ways you can save money when running a business. So I thought this would be a great time to divulge some mod the secrets to managing your business budget.
Yes, you guessed it. Trying to save money by doing things yourself can be counterproductive. If you are not clued up on what you are doing, you can end of costing the business more money than it would have done to get the job done properly. So don’t be afraid to spend money and outsource when it is needed. It could save you a lot of heartache in the future and frees up your time to do the things you are confident in. Like driving the business forward or motivating your employees.
One big cost that businesses can have is their location of business. Many new ventures start off from home and while this can be amazing in terms of your budget, the likelihood is that as your business grows you will soon outgrow the home and need something a bit more substantial, for stock or even employees. This is when looking at a range of modular buildings could be worthwhile. Allowing you to build a modern purpose built location for your business that can be cost effective as well as looking professional.
Marketing can be a big cost to your budget, but doing it right doesn’t have to be so expensive. You should consider using as many free tools as you can as well as all of your other marketing techniques. This means considering Facebook, Twitter, and other social media platforms to get your business and message out there. These platforms allow you to directly communicate with your potential customers and clients.
At the beginning of every business venture, there is a cost to consider. So try and use as many free tools like website creators and blogs to start you off. This means that you can obtain a loyal customer base before needing to spend money on cleverly designed websites.
Many business owners forget to find out whether their marketing strategies are working. This is as simple as asking your customers where they found your business. You may find that the social media posts are paying off, or your blog is reaching more potential customers than you think. Doing this highlights where money should be spent and where it can be saved.
Finally, going green can save a lot of budget expense. This means e-newsletters or marketing instead of sending letters and direct mailers. You can save up to 90% on cost by opting for something internet based.
I hope these tips help you save on your business budget.
When you have a great idea and a solid business plan, it’s no wonder you’d like to get started right away. The sooner you get the ball rolling, the sooner your business can grow and prosper, right? There are, however, many ways to raise funds and some of them are much better than others, depending on your particular business’ situation.
Here is a handful of quick and easy ways to get you started so that you can find the best solution, and give your business the kind of foundation it deserves right from the start.
Undoubtedly one of the more lucrative alternatives, finding a proper investor can mean a lot for the future of your business. Besides from giving you that much-needed cash flow you’ve been looking for, investors can also help you to broaden your network and get your product or service into the kind of arenas where it will actually sell.
The first problem with this is, of course, that you need to find an investor who is interested and see a future in your company. That’s where your solid business plan and communication skills will come in handy – but there is a lot more you can do to make it a successful proposal.
Show up with a prototype of your product, for example, or make sure that you have the kind of numbers you’re proved of showing them before you try your luck. Another idea is to get a 3D version of your product, such as the ones they’re offering at https://www.gnet.ie/, and let your product do the talking.
From the most lucrative way of raising funds to the least lucrative way – bootstrapping is definitely a lot of hard work, the begin with, but it will pay you back in spades later on.
By giving yourself some extra time to find the kind of money you need to make your company take off, you’ll also avoid that dreadful debt that many startups suffer under. Have a look at https://www.thebalancesmb.com to learn more about bootstrapping.
Cut back on your expenses and make sure you’re able to make a bit extra money for a year or two before launching your business, and you’ll be much better off a few years down the road. It’s not going to be easy but it will be worth it.
Another solution to your money problems is to make money out of what you’re able to do right now. It’s a form of bootstrapping but a bit more hands-on in terms of entrepreneurship. There are actually quite a lot of businesses you can open without having much money at all, such as those in the service or consulting industry.
Anything that is based on your communication skills and knowledge won’t need that much equipment except for your own brilliant mind. That way, you get to launch your business a bit sooner and can tweak it the way you want when you have money for it.
The millionaire mindset is a much-coveted phrase to describe the difference between how successful people think, use their time, and interact with the world.
There’s a huge difference between the way millionaires think compared to the majority of people that are on the financial treadmill of being employed in a conventional job. One of the key determinants is that of delayed gratification, as many entrepreneurs will invest their resources into long-term assets; meaning they are trading short-term gratification for long-term reward.
Today, we live in a society where most people want instant gratification. Indeed, many online stores are now having to offer same-day delivery, as people are becoming so impatient they want things right away, and this is the same with all aspects of life and business.
The millionaire mindset is one of careful calculation, for instance, they will invest a considerable amount of time and money in promoting their business through billboard signs (which you can read more about here), but would be reluctant to waste money on a fancy meal, if they are just starting out.
Here are three ways to think more like a millionaire:
Those with the millionaire mindset understand the importance of having big dreams, in life, as it’s just as possible to achieve a big dream as it is a small dream – it just tends to require a little more effort and action.
Many highly successful people talk about the importance of affirmations and having tools such as vision boards to keep them on track – and not just their conscious mind, but their subconscious too.
Vision boards help you connect with what you want, and the fact they are visual is very helpful as your subconscious mind tends to think in pictures rather than words – meaning the more images you show it of what you want, and the more you think about what you want, the more able your subconscious mind is to get to work at creating the results you want in life.
A common misconception among people that don’t have much money is that you need lots of money in order to invest, but this isn’t the case – investing is a practice, and most financially successful people put a percentage of their income into investing; for instance, many people will siphon of 10-20% of their salary to go into investments.
Therefore, if you are earning $100 a week, or $100,000, the principle remains the same – it’s just the amount that’s different. There’s an idea that if you aren’t able to save 10% of $100 then you won’t be able to save 10% of $100,000 either. The point is, that investing is a practice, a mindset, and a strategy of wealth generating. It’s a habit.
That’s the main difference between the “rich and poor” – people with less money have a tendency to spend money, almost instantly, in order to derive pleasure and/or gain comfort in the immediate term… whereas wealthy people tend to invest their money and develop long-term assets; thus trading short-term pleasure for long-term stability.
You may be wondering what the difference between a Business Strategist and a Business Coach is. They both should help with the direction of your business, they both should achieve progress, they are both services you should use if you are feeling overwhelmed, frustrated and lost in your business! Both services are specifically for people in business.
Using a business coach or a business strategist should save you money and time for your business. They will get you where you need to be in a much faster time. Before you know it, your business will be elevated to the next level, with your dream business in sight!
However, using the wrong one may still leave you feeling lost, so you may well be wondering what the difference is!
There will always be a degree of crossover between the roles. In fact, there are coaches who are actually strategists and vice versa, simply because they’ve labelled themselves as a Business Strategist when they’re actually a Business Coach.
Which is kinda scary as they should know exactly what they do right!!
The most simple way to look at it is as follows;
A Business Strategist will offer structure, guidance, strategies and tips for your BUSINESS.
A Business Coach will offer structure, guidance, strategies and tips for YOU!
Let’s look at this in more detail;
During a Business Strategy Consultation, your business will be analysed, and your specific problems addressed. You can examine marketing, sales, getting more customers and followers, product and service development, time management, staffing, legal issues and much more. After working with a Business Strategist you should feel like you have a plan of action for your business to hit your goals. You should feel educated to proceed forward with your business and take it to the next level.
A coach will assess you! They should bring out the best in you so that you may serve your business better. They will look at your motivations through to your passions and purposes, and translate this into your business and brand.
They may also look at issues like mindset, motivation, confidence, limitations… that kind of thing!
Maybe you need both a Business Strategist and a Business Coach! I can’t tell you that. If you only want to hire one, I’d say the best thing to think about is where the bulk of the problems lie. If you want your business to succeed, you want to put goals in place, you’re happy to work for new customers, consider a strategist who will help drive the business forward.
If you feel that you are holding your business back, as you are feeling unmotivated, or distracted then consider a coach.
If you would like to discuss any strategy needs for your business, why not have a chat with us! We are experts in helping small businesses get the results they want! Have a free 30 minutes business advice on us!
Do you have a dream of where you’d like your business to be in 1 year? 5 years? 10 years even? Do you know how you are going to get your business to that dream business? I mean do you have concrete plan to execute month by month? With realistic goals and targets? Do you know the help you can get? What services you could use? What free options are available? Who you could network with?
How you could make more money by doing less?
That’s where a business strategist can help. We look at where you are now, and where you want to be. Using my network and experience I help you set goals, explore new ideas, and maximise your business’s potential. Typically my services will see your customer list grow.
My business strategy consultation help you get your business from where you are now, to your dream business as quickly as possible.
Whilst I do hold a diploma in business, I have to say my knowledge comes from over ten years of running various businesses. I have managed all sorts of businesses from dog walking, through to personal training, through to freelance writing! I have served local customers in person, I have served people on the other side of the world online. I have worked with animals, children and adults! I had businesses before Instagram even existed!
And all of them were a success.
The only reason I don’t have those businesses now is because I created a better business. When I say better, I realised what I wanted in life. Where I wanted to direct myself, how I wanted to live. I stopped having work or businesses that dictated my life to me and reversed it. I now have a business that I love and fits my lifestyle and I want to share everything I learned with you!
Click here to book in and find out more!
In the current digital climate, it does not matter whether you run a consultancy firm or you have a coffee shop, you are going to be using technology in some capacity. Technology gives us the ability to do more and achieve more. It allows us to speed up our work processes and to make more intelligent decisions. However, it is only going to do this if we choose the right technology to use, and we use it properly. In fact, technology can end up being a hindrance if this is not the case, meaning it will hold you back and stop you from reaching your full business potential. With that being said, read on to discover more about some of the most common mistakes that businesses make when it comes to technology so that you can avoid making the same errors.
Not using the right technology – There is only one place to begin, and this is with using the incorrect software in your business. This is something that many businesses all around the world are doing, without even realising it. Just because a particular tool or gadget has good reviews online or is used by your competitors does not mean that it is going to be right for your business. In order to find software that is truly going to help you to improve your processes and work more efficiently, you always need to begin by assessing your business need. You need to take the time to truly understand your current operations. Where are you wasting too much time at the moment? Where do you need to improve your organisation? Where do you need to improve your processes and make better decisions? You really need to understand the pain points at your business, and then you need to look for technology that can assist you with this, rather than worrying about what other businesses are doing or the sort of tech that they are using.
Trying to do everything in-house – Another mistake that a lot of companies make is trying to handle all of their tech commitments in-house. This is especially the case for start-ups who are looking to save money. However, handling everything in-house can actually have the opposite impact. When you consider how massive tech requirements are for businesses today, handling everything in-house can be too much of a large commitment, especially when you consider the security side of things. After all, if you do not have experience in data and cybersecurity, are you really going to take the risk of handling all of this in-house? This would be a monumental risk to take, and one that is definitely not worth it. If you were to become the victim of a data breach, this could spell the end of your business. Not only would you face massive fines and fraud losses, but you would have a damaged reputation that would be difficult to fix too. Another service that is most definitely worth outsourcing is small business IT support. You can find out more at www.InfoTech.co.uk. By doing this, you will always have the reassurance of knowing you have a team of pros available 24/7 should you run into any problems. This is pivotal for businesses of all nature. After all, if your software was to shut down for the day or your website was to go offline, for example, what would you do? Would this stem your business progress? Would this mean that you missed out on opportunities? For most companies, this would be the case. If that were to happen, you would then suffer from every minute you spent offline. IT support specialists would ensure the issue would be rectified at the earliest opportunity, especially if you opted for 24-hour support. Can you say the same if you were to handle this in-house?
Not giving security the attention it deserves – This is another massive mistake that businesses make today, and it was something that was touched upon in the earlier paragraph regarding outsourcing your security issues. Nevertheless, this is something you still need to do with an extreme amount of care. Furthermore, you need to make sure that you update software whenever you are prompted to. Failure to do this is an easy route in for hackers. Not only this, but you need to make sure that all of your employees are educated on security. They need to know why it is important and how it impacts their role and actions. This is because the vast majority of security breaches stem from employee errors.
Always going for the cheapest solution – Yes, you want to save money. However, this does not mean that you should base your purchasing decisions on price alone. There is denying that IT is going to cost you. Nevertheless, it can also bring a lot of value to your company and even save you money if you choose with care. If you follow the advice that was provided regarding choosing the right tech for your company, you should benefit from solutions that are actually going to save you money.
Overlooking the importance of training – Skipping the training phase is a big mistake. You have spent all of this money on new technology, so why fall at the final hurdle by failing to invest in training too? Head to https://www.cio.com/article/3281388/it-skills-training/8-free-online-course-sites-for-growing-your-tech-skills.html for some more information on the different courses that are available to help people advance their tech skills. You are only going to make the most of the equipment and software you have invested in if your employees know how to use it properly. If they are don’t, you may as well be throwing your money away.
Failing to plan ahead – The final error that a lot of businesses make is approaching the tech side of things without any plan. You have, no doubt, heard the well known saying that if you fail to plan, you plan to fail. This is something that applies to all areas of your business, technology included. Not only do you need to plan what sort of tech you need in the beginning, but you need to assess future requirements too, and you need to continue to do so. You also need to make sure that you have a maintenance schedule in place as well.
Hopefully, you now have a better understanding regarding some of the most common technology sins that businesses of all nature are guilty of making today. If you are currently making one of the errors that have been discussed above, you may now be feeling a bit worried. Rather than fretting, you simply need to take some action. Follow the advice that has been provided so that you can rectify the issues sooner rather than later. You will be surprised by how much of a positive impact this has on your company, both now and in the future.
If you are building a company and growing your business at the same time, there are some inevitable changes you will need to deal with. As your business needs change, you will need to revise your costs and budget, so you can accommodate the needs of your new customers, react to the changes in your market, and remain competitive. If you haven’t looked at your operating, growth, and marketing budget for a while, it might be time to revisit your financial plans and adjust them accordingly. Below you will find a few tips on where to look for things to improve and save money on.
One of the areas many companies fail to monitor is employee productivity. If you are used to people come and go as they please, you might be paying them more than they produce. It is important to find a way to calculate the value per employee, and the cost of your human resources as a whole. If you are paying your employees an hourly wage, and it takes them two or three client meetings to get the contract, you will have to work out the cost of acquiring new clients and see whether there is an easier and cheaper way of following up leads instead of paying travel costs and monthly wages. There are plenty of employee productivity management and monitoring tools available for small business owners.
If you are in the growth stage, chances are that you are spending a lot of time and money trying to penetrate new markets. In case you are still using the manual methods to post on social media and update your site, send out marketing materials, chances are that you can save money and time by automating your small business marketing. You can schedule posts, get reports on the best performing marketing campaigns, and measure your online marketing conversions as well as customer engagement. Instead of shooting in the dark, you will have to get a system up and running that gives you a snapshot of all your results, so you can adjust your strategy accordingly.
Running an office can be costly, You will need to pay the rent or lease on your office, and make sure that your employees have all the tools they need to do their job. You can save a lot of money on office supplies if you do your research or delegate the task to an employee who will compare the prices. Small savings such as finding a reliable and cheap supplier for Brother printer ink and cartridges can go a long way. By cutting your expenditures by hundreds of dollars here and there, you will be able to invest in innovation and technology that will make your business more effective and help you provide more value for your clients.
Knowledgeable employees are the foundation of your brand’s reputation. It is important that you provide them with the right training and support, so they can do their work more effectively. However, you don’t have to buy expensive customer service training programs to empower your staff. There are plenty of free and low cost corporate online courses, allowing your staff to study when it is convenient, without impacting the performance of your business. You don’t have to give your staff travel allowances and a full day off, and still keep their knowledge and skills up to date.
You might even be able to automate your customer service to make the life of your staff and your clients easier. If you are growing your business, chances are that you will have to respond to an increasing number of customer queries and orders. If you don’t automate some of the processes, chances are that your employees will become overwhelmed. Instead of just giving your customers one way to contact your company, set up an online chat and a Facebook page where you can address their queries in real time. This will save you money and improve your customer service at the same time.
If you have hired a web designer when you started your business, chances are that your site is outdated and needs an update. If you signed up for a monthly package and are not getting a timely response, or your web developer cannot implement the marketing automation tools you need for your growing and changing business, chances are that you are just wasting money. Try to implement some shopping card or customer relationship management system and automated marketing tools, so your website works for you and not the other way round.
If you are paying a monthly fee for accessing a business software that doesn’t suit your business needs any more, you are also wasting time and money. You should get in touch with a professional software developer who will put a flexible system in place for your business that will improve your efficiency and your workflow. You can save money long term if you have your own custom-made company software that takes care of finances, employee management, orders, invoicing, and administration as well. Make sure that you are able to create custom reports on the system, so you can see what needs changing in your business from time to time.
If there is one task most people hate completing, it is bookkeeping and accounting. It is hard to get the motivation to sit down with a pile of invoices, a calculator, and a spreadsheet and work out the income and expenditure for the month. There is, however, a much simpler way of doing it. You can automate your invoicing and accounting by using online tools and apps. One of the main benefits of using these tools is that you will always know where you stand financially, without having to give your accountant a call and trying to explain which data you are interested in.
Every now and then we need to look at the budget of our business to determine whether it is possible to improve the efficiency, the workflow, and profits while making savings long term.
There are a number of amazing benefits that come with being an entrepreneur. You get to make money doing something you love, have control and flexibility over your own time, and don’t have to answer to anyone but yourself. Unfortunately, entrepreneurship does come with its drawbacks, the most obvious being the huge financial risk. No one wants to imagine their business failing, but if yours did, you’d need to make sure that you’re prepared for the blow. With that in mind, here are five ways can you maintain financial stability as an entrepreneur.
You might see your business and yourself as one of the same, but if you want to protect yourself later on, then you need to rethink this mentality. There should be a separation between you and your business, particularly when your finances are concerned. This means you need to set up a business bank account and pay yourself a fair wage, as you would for any employee. This will save you money later, and also protects you from being held liable for corporate debts.
Your small business may be your main source of income, but it certainly shouldn’t be your only one. If it were, and your company went under, you’d be left without any cash whatsoever. Because of this, you should consider investing in real estate, trading on sites like CMC Markets, and writing a blog. You could also think about writing an ebook or creating online courses. If you had the cash, you might even want to consider becoming a silent partner in another business.
There’s no way to be financially stable unless you’re financially organized. With that in mind, it’s vital that you know where all of your money is coming from and what you need to do with it, whether that’s saving, investing, or something else. This is crucial for your personal finances, just as much as your business’s. When you know what’s happening with your money, you’re much less likely to get into debt.
Running a business is no simple task. Things might seem to be running smoothly at one point, only to run into disaster a moment later. Unfortunately, in many cases, these disasters require a substantial amount of money to be fixed, which is why you need to ensure that you build up a business emergency fund. This way, if something were to go wrong, you’d have the cash to cover it, without having to borrow money and put yourself in debt.
Regardless of your financial goals, or the shape or size of your business, it’s always a smart idea to speak to a professional financial planner. They will be able to offer advice on budgeting, saving, investing, and more, which can help you to save cash and put you in a much more stable position financially. Many entrepreneurs don’t take this step, as they see it as a waste of time, but it actually takes very little time at all and can save your business and your personal finances.
Getting your finances in order can be a challenging and intimidating task, but, hopefully, with these tips, you’ll find the process a lot easier and much less stressful.
The nature of blogging has certainly changed, and many question if you blogging for money is still an option. It definitely is! There are people blogging for money making 6 figure sums such as Perez Hilton and there are people who do it for nothing, and simply for personal growth. There is everything in between.
Blogging for money does take effort and persistent. It is not an easy overnight money making scheme. But most of those are cons anyway, if it doesn’t take some degree of hard work at some point it’s usually a scam! People do give up, read here to find out why Linky Blog says people give up within a year. That said it is entirely possible. How do I know? Well, from this very blog!
Presuming you have already set up your blog and you are ready to begin monetizing it, these are various strategies you can use. (If you haven’t check out this post on setting up your own website which would apply to setting up a blog.)
You need to ensure you have quality content and start building a marketing list (read here for how to do this)
Once you have started to build your blog traffic and marketing list you will be in a position to start monetizing it.
1. Affiliate marketing. This is where you include links to other businesses, and if they are clicked and/or the services purchased you will receive a payment for this referral. This is a great passive income as it requires no effort other than a few well written blog posts. I personally think it’s important to only endorse brands and services that fit your brand and you actually find useful. It’s important to be genuine otherwise it sounds like a hard sell and forced. Plus if you endorse anything that isn’t up to scratch, people will lose trust in your brand and not return to you. If you give them value, they will come back to you. Many products offer affiliate schemes, just Google the product name and affiliate, you will find any available schemes.
2. Adverts directly on your website. This would include Ad-sense by Google amongst others. This generates less income than affiliate marketing generally and it would depend on look and feel of your site as to whether this option would suit you. Some people don’t mind the ads appearing next to their content, others feel it would ruin the aesthetics of their website.
3. Become a guest blogger for others. Develop and refine your skills and get paid to blog for others.
4. Offer services through your site. For example consulting or coaching services.
5. Sell products through your blog. Anything that is related to your content. For example if it is a golfing blog you could sell special tees. Or it could be as simple as an eBook.
You now need to decide on your strategy and plan for it within your blog. Bear in mind you will need to keep marketing your blog to ensure you get the footfall. If Instagram’s new algorithm has impacted your marketing – click here to find out more how to work round this and future proof your feed.
You also might like to subscribe to the 7 day course we offer – completely free which goes into more detail about how to set up any business, including blogs over 7 days. Find out more here.
Are you at a stage in your life where your health is being impacted by your work and you’d like to explore other income sources and businesses to create a happier and more content life?
A business that fit around your life and gave you the time to do the things you love, and make money from the things you love.
If this resonates with you, your mission is now to discover and explore what you truly love.
1. Write a list of what you enjoy
2. Write a list of your strengths
3. Examine these lists and think about any business ideas that could be made from either or a combination of any
4. Conduct research into similar businesses and the market and pay available.
5. Consider if the time to pay ratio is appropriate. For example ten hours work for £5 is no good.
Okay you’ve done the first part. Time for a cup of tea and the next stages!
6. Consider how much time this business will need?
Can you lay it aside for a day or so if you’re having a bad day as long as you’re generally organised? This is a very key point. Is it a reasonable number of hours per week that you can manage?
To work around this I have created several small businesses. That way even if I let one lull, the other are either ticking along or need bare minimum doing to keep bringing an income in. I can do what I enjoy or feel like that day. I find that because I have the variation between the business, even on a bad day there isn’t something I don’t feel like doing. Some days I’m happier at the laptop. Other days I feel like sewing. I do what I feel like that day. On a good day I power through as much as possible to either catch up or get ahead. When I am on top of everything I find it less likely that I’ll have a bad day anyway.
7. Consider start up costs.
If you don’t have upfront capital can you change around the business model. For example why not buy materials after the order is placed? Or consider dropshopping. So we have the money upfront. I’ve started all the businesses with pretty much no investment, sure it’s slower potentially to get going, but if you don’t have the capital there’s no other way!
8. Next I would recommend checking out the legal side of your business.
For example we looked at selling teethers. However there’s quite a lot of EU legislation that’s quite complicated with costly testing. Now there’s a lot of Instagram handmade teething companies out there, and Facebook ones, and I’ll bet you most of these don’t have the relevant testing certificates. What would they do if a child choked on a part? To me that wasn’t worth the risk and it wasn’t a viable business as it was too complicated. Check out any necessary legislation and insurances etc, and make sure you can handle these.
9. If you have got to this point you are pretty much ready to go.
Now you will need to come up with a name, branding and your target audience. These are massive topics within themselves so I’m going to write up separate articles to assist with these asap. Subscribe at the top of page to ensure you get these updates.
10. Well done, you have your business!
Now all that’s left to do is decide on your selling platforms, for example the social media platforms, Facebook, Twitter, Instagram, and a website. I can highly recommend One.com, if you sign up using this link you will get £5 off so it will only cost you around £7 for the year for a website including the domain!! You can integrate WordPress within your site, they have a webshop facility, and their own web designer in there which is very simple to use. I use them for all my various businesses including this website! Note I also get a bonus if you sign up, but I’d recommend them anyway for ease of use and price!
The absolute key thing is doing what you love and enjoy and what you’re good at to get the sense of fulfilment and happiness from each working day. The next consideration is choosing businesses that are profitable, but that will work around your particular mental health needs.
For example if sitting at a laptop stresses you out, but you love dogs and walking, don’t set up a Virtual Assistant business that’s all based online via your laptop, set up a dog walking business!
I’d really love to hear from you! Has this been useful to you? Have you followed the steps and come up with a business? Please do drop me a comment below or contact me here!
I’m adding content to build up the site every few days so do come back soon for more information on setting up your business, I’m going to be offering free guides as well. You can subscribe at the top of the page!
Post by Hannah Thornton
My sister and I have successfully been running a crafting business since October 2017.
Our business is called Blossom and Oak and we design, handmake and sell baby and children’s clothing and accessories.
We make a reasonable side income from this and it’s something we very much enjoy and get a lot of satisfaction from. It’s an amazing process to design, make an sell an item, and then people often share pictures of their children in our items and it’s overwhelming!
So you have an idea for something you could make and you’d like to sell it – how do you go about this? Especially if you have no upfront capital?
Here is my start up plan to get your business going;
1. Complete costings. First and foremost can you make profit from your item? What would you need to charge to make this profit? Add up every part that needs to go into the design, and make sure it is sourced as cheaply as possibly, but ensure the quality is where you need it to be. Cheap components that are poor quality will make a poor product, customers won’t return if they aren’t happy with the quality. Is your product worth making? We like to add on a hourly rate for how long it takes to make, you may like to do this to ensure you earn a wage. What will postage look like? Do you need to factor this into the cost or will you charge for it? If selling this item will make you money, move to step two…
2. Market research. Is anyone else selling something similar? Compare sale price, you don’t necessarily have to be cheaper, bear this in mind, but if it’s exactly the same why would they pay a lot more for your product? How does the postage compare? Or do you have something that makes your item unique? Something that gives people a reason to buy yours? This doesn’t even have to be about the product. For example I see some Instagram business where the products are amazing, but they take terrible pictures on their bed, people won’t buy into it or even give it a second look! Will people be interested in buying your product? How easy will it be to market your item and sell it? If you think their is a market for your item and people will buy it, move to step 3..
3. It’s now time to make up your sample or samples. We like to purchase as little components as possible to make up the initial sample so we’re not left with excess stock. Consider where or who you can photograph this with. For example we need to put our products on babies, luckily we have a few in the family so we will make it in their size and give it to them in return for photographs and videos. It’s also good to test them, we like to get the babies to wear them, then wash them, and see how they do! Once you have done this move to stage 4.
4. Create your business name. I think too much focus can be put on this, think about other brands, Curry’s for example – sells appliances – you wouldn’t know from the name! The branding and products are more important, that said try to think carefully about the name, nothing that will offend, or isn’t easy to say or remember! Does anyone else have your name already? Your business may evolve so don’t pigeon hole yourself with your name. For example “Donna’s Dolls” – what if you move on from selling dolls?
4. It’s now time to build your marketing platforms. We are going to create the following;
Across all of these you are going to fill them all out and start posting pictures, news and updates. A blog isn’t a bad idea either. WordPress are very good and you can link this to your One.comwebsite. The reason a blog helps is because every time you post Google will pick up the new content and sees your site as a website with fresh detail on it. Google likes this and it will push you higher up the ranking.
I’m going to do a separate write up on marketing through all the different mediums as it’s pages and pages of content just for that alone! There’s a lot to it, but for now just start posting about your business, what you are doing, your products, how you feel, people like personal detail, they connect to you, don’t be something you’re not it’s hard to stick to. Start following people, liking their posts, retweeting, repinning, comment like and comment and like some more! Interaction is key with the new algorithms in Facebook and Instagram in particular. Move to step 5.
5. How will people buy? People do not like a barrier to the purchase. I wouldn’t recommend having them contact you to purchase. I invested in the webshop on One.com. This gives a direct and professional way for people to purchase. We also have an Etsy Shop. This picks up it’s own sales through Etsy, but is another way to do it. You can direct people from your website to shop here. You can also have a store in Facebook. You technically don’t need a website with these other resources, but I like to have our own individual shop front which pulls our brand together. One.com is also useful as it has a feature in the webshop to manage the orders which I like.
We offer a 3 week turnaround which gives time for the payment to come in, buy what’s needed and make the item, this means you don’t need up front capital to get going.
You are now up and running! Well done! The key now is to market market market. Look at running competitions, grow your following. Don’t directly sell, but show people your products, offer them a reason to buy, whether that is simply showing them a gorgeous picture that makes them want to buy a product or it’s a giveaway. Interact where ever you can, you need to be active on social media every day, and I plan to go into how to do this.
For now here are some links you may find useful;
I wasn’t sure whether to include matched betting on this blog or not given the theme of the blog includes mental health. However I felt to not do this was doing what I really hate, in making the presumption every person with mental health and debt issues can’t manage their money. For me this isn’t true. I’m perfectly capable of managing my money, the struggle comes when I have no money because I’m unwell and not working properly! If there’s no money to pay the bills that’s where the issue lies!
So with that in mind and given my success with this during my first week I’ve decided to write about it.
I use matched betting to bring in an income along side other incomes.
I’m not going to go into the details of matched betting as it’s more complicated than I have time to explain really! I have used Profit Accumulator which literally gives you a step by step guide to matched betting. There’s others available such as Oddsmonkey, which I haven’t tried as yet.
The basic premise is that it’s risk free as you match a bet for and against something, for example a football team, and you make money from the offers bookies give you.
I have to say I have met this with success and made almost £500 in week 1!
Unfortunately I don’t have much of an income at the minute so this will be going to pay the bills, but I’m fine with this as it gives me time to collect myself and work on other projects such as this blog!
I had barely placed a bet before starting this, I’ve maybe bet on the Grand National a handful of times and been to the races once, it’s safe to say I know nothing about gambling, and to be fair I’m not fussed by betting. The risk has never interested me, and this week I’ve not been bothered once by making an actual bet with risk. If there was any risk this might happen I wouldn’t advise immersing yourself in this.
I’m worried about the longevity and would love to hear more on this, I wonder what sort of long term monthly income could come from this? I’ve googled it and found a mixed response. One main concern is moving to reload offers. At the moment as a newbie I’m still on welcome offers, but eventually these will be exhausted and I’ll have to move to existing customer offers – reload offers. Another concern is being “gubbed” where bookies basically stop giving you offers one way or another.
I’d like to at least keep going until I’ve managed to secure a secondary income from elsewhere…
I can recommend Profit Accumulator – I will keep you updated on my progress, but pretty happy with it so far, and looking forward to matched betting at Cheltenham 2018 next week!