She Hustles Interview – Erica Joy Photography – Photography Services
Erica, 28, Las Vegas, USA – Erica Joy Photography
What kind of business do you run?
“Photography (Family, Boudoir, and Fantasy (princess, unicorn, etc.)”
When did you set up the business?
How do you work the business around any commitments like family and friends, hobbies, other jobs?
“This has proven very difficult at times. When I first went into business I was a single woman living in NYC specializing in nightlife, an editorial model work. During this time it was easy to run a business with my main concentration building a following. As a mom, my concentration switched to baby/children/family mainly due to the fact that my daughter could join me for sessions 90% of the time. My now ex-husband wasn’t supportive at all so it was a constant struggle. He moved us around a bunch before leaving, each time I paved my own path to make my way to appointments and make extra money to prove a point. As a newly single mom to two little girls the obstacles are surprisingly less then I became accustomed to.”
Did you have any money to start the business?
“No, not a penny. The only thing I had was a camera my parents purchased me for school.”
Was it difficult to start? What was the biggest challenge? How did you overcome this?
“The business was very difficult to start. I definitely underestimated how difficult the business end of photography could be! The biggest challenge was finding my value, staying consistent, and finding clients. After 7 years I have found my style, showed confidence in my value, and simplified my business. It is still an ongoing process of learning and growing.”
Is it difficult to run now? What is the biggest challenge? How do you overcome this?
“Not as difficult as it was a year ago. The biggest challenge is remaining consistent for months at a time. I’m overcoming it by keeping off my website editor and reminding myself people are booking as is. I’ve also learned how to monopolize on particular holiday seasons and to advertise consistently during the off seasons.”
Do you ever struggle with self-doubt?
“Of course! I think we all do to an extent, but I remind myself of the plentiful moments of joy and worth I’ve experienced through my work the last 7 years. Looking back at old client albums, and staying in touch with clients always brings me back to a place of confidence.”
Any future plans for the business?
“Yes! I plan on expanding so I have the ability to travel for work.”
Would you do anything differently?
“If time allowed with my mom schedule I would have put myself out there more in the community/networking from the beginning.”
Any Advice for others wanting to start a business?
“Remain consistent and always remember your professional self-worth!”
Website – www.ericajoyphotography.com
Facebook – ericajoyphotography
Instagram – ericajoyphotography
Email – email@example.com
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